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Empowering Minds National Initiative

Empowering Minds

An initiative of the You Make THE Difference Foundation

EMPOWERING MINDS COMMUNITY ACTIVATION PROGRAM

No More Empty Tractor Seats.

Empowering Minds is a national initiative working toward fewer lives lost to suicide and stronger rural communities across the United States and Canada.

At its heart is our locally led Community Activation Program: preparation, community training and thirty days of follow-up to help people become Known, Needed and Connected.

Community preparation. Practical training. Thirty days of follow-up.

Participants gather for a group photograph with Empowering Minds in Muhlenberg County, Kentucky.

On This Page

Need immediate help?
Empowering Minds is not a crisis service. Call or text 988 in the United States for immediate crisis support.

WHY COMMUNITY ACTIVATION

Rebuilding the connections that help people flourish.

We wanted fewer families to lose someone they loved. Through that work, we recognized that our response had to extend beyond the individual.

We believe the Great Disconnect lies at the heart of the crisis facing our rural communities. As relationships and local institutions weaken, too many people are left feeling unknown, unnecessary and alone. Living in a small community does not automatically mean belonging to one.

Reducing suicide remains central to our mission. Rebuilding the conditions in which people flourish is how we work toward it.

ALL THINGS BEGIN WITH WELL HUMAN BEINGS.

Known. Needed. Connected.

Well human beings build strong institutions. Strong institutions help communities thrive.

Known

Someone sees you, values you, knows your story and notices when something changes.

Needed

Your presence and contribution matter. You have purpose and people who count on you.

Connected

You belong to relationships and a community you can turn toward, participate in and help sustain.

TURNING CONNECTION INTO LOCAL ACTION

The modern barn raising.

The Community Flourishing Playbook helps local leaders strengthen Hope, Purpose, Engagement, Service and Belonging through schools, workplaces, organizations, gathering places and community activities.

A shared project gives someone a reason to show up. A volunteer role makes their contribution visible. A gathering can begin a lasting relationship. People accomplish something together while building trust, shared responsibility and belonging.

We believe the people closest to the problem are best suited to solve it. Our role is to convene, equip, coach and support them.

THE CORE PROGRAM

The Community Activation Program.

We work alongside local leaders through preparation, community engagement, an activation day and continued reinforcement. First Identifier training is a core component of this wider community effort.

01

Form a local committee

Bring local leaders and community connectors together. Agree on priorities, responsibilities and the people you want to reach.

02

Activate the Boost Squad

Equip a committed group to share, comment and spread the word, building early participation and community support.

03

Build awareness and relationships

Use six weeks of local media, social outreach and 100 Cups of Coffee conversations to engage trusted people, organizations and community groups.

04

Bring the community together

Deliver a locally shaped activation day, including First Identifier training and sessions suited to the community’s audiences and priorities.

05

Reinforce action for thirty days

Weekly resources, reflection, practical challenges and continued connection help people apply their learning and sustain locally led action.

FIRST IDENTIFIER TRAINING · WITHIN THE CORE PROGRAM

Equip everyday people to notice, listen and respond.

People already trusted in the community learn practical early support skills. The approach emphasizes 80% listening and 20% talking, appropriate support and personal self-care.

What to Look For

Changes that suggest someone may be struggling.

What to Listen For

Words, tone and concerns that signal a need for support.

What to Say

Respectful conversations that show care and invite someone to talk.

What to Do

Respond within your role and connect someone to appropriate support.

First Identifiers do not diagnose, provide counselling or replace professional care.

CONNECTION AND PURPOSE

“In farming communities, it’s easy to feel isolated, but connection matters. When people feel known, needed and connected it can make all the difference.”

Jamie Hubert

Our Partners

South Bow

Empowering Minds Across the United States & Canada

Find current programs and grant opportunities.

Select a highlighted state or province to see where Empowering Minds is working. Gold outlines show the four U.S. states with grants available, including states with active programs.

Empowering Minds programs across the United States and CanadaThe map includes the United States and Canada. Empowering Minds logos identify six U.S. states and three Canadian provinces with documented program activity or U.S. grant opportunities. Gold outlines identify Kansas, North Dakota, Oklahoma, and Texas, where U.S. grants are available. Hawaii is repositioned as an inset. Alberta: Program ActiveBritish Columbia: no current location shownManitoba: Program ActiveNew Brunswick: no current location shownNewfoundland and Labrador: no current location shownNova Scotia: no current location shownNorthwest Territories: no current location shownNunavut: no current location shownOntario: no current location shownPrince Edward Island: no current location shownQuebec: no current location shownSaskatchewan: Program ActiveYukon: no current location shownAlaska: no current location shownAlabama: no current location shownArkansas: no current location shownArizona: no current location shownCalifornia: no current location shownColorado: no current location shownConnecticut: no current location shownDistrict of Columbia: no current location shownDelaware: no current location shownFlorida: no current location shownGeorgia: no current location shownHawaii: no current location shownIowa: no current location shownIdaho: no current location shownIllinois: no current location shownIndiana: no current location shownKansas: Program Active • Grants AvailableKentucky: Program ActiveLouisiana: no current location shownMassachusetts: no current location shownMaryland: no current location shownMaine: no current location shownMichigan: Program ActiveMinnesota: no current location shownMissouri: no current location shownMississippi: no current location shownMontana: no current location shownNorth Carolina: no current location shownNorth Dakota: Program Active • Grants AvailableNebraska: no current location shownNew Hampshire: no current location shownNew Jersey: no current location shownNew Mexico: no current location shownNevada: no current location shownNew York: no current location shownOhio: no current location shownOklahoma: Grants AvailableOregon: no current location shownPennsylvania: no current location shownRhode Island: no current location shownSouth Carolina: no current location shownSouth Dakota: no current location shownTennessee: no current location shownTexas: Program Active • Grants AvailableUtah: no current location shownVirginia: no current location shownVermont: no current location shownWashington: no current location shownWisconsin: no current location shownWest Virginia: no current location shownWyoming: no current location shown

Hover over or tap a highlighted location for program details, or use the location selector. With a keyboard, press Enter on a highlighted region. Enlarge to explore smaller locations.

U.S. grants available (4 states)Program or grant locationsNo current location shown
Empowering Minds Canada ↗ (opens in a new tab)

Program and grant availability changes as partnerships are confirmed. Highlighted locations have documented Empowering Minds work or U.S. grant opportunities. Canadian locations link to the Canadian initiative for local details. Communities in other locations can still inquire about bringing Empowering Minds to their area.

Map adapted from Lokal Profil’s public domain U.S. and Canada map.

START WITH YOUR COMMUNITY

Bring Empowering Minds to your community.

Tell us about your community, local leadership and priorities. We will explore how the Community Activation Program can put your community’s strengths to work.

ADDITIONAL WORKSHOPS & ORGANIZATIONAL SUPPORT

Support tailored to the people you serve.

Our workshops extend this work to men, youth, older adults, educators, first responders, caring professionals, workplaces and public servants. Sessions can be offered individually or within a community activation.

The Burnout Immunity System provides a broader organizational process of assessment, leadership discovery, practical learning, reinforcement and measurement.

Empowering Minds is an educational, community-based initiative. It is not therapy, diagnosis, clinical treatment or a crisis response service.

Immediate support in the United States

If you or someone else may be in immediate danger, call 911. For mental health or suicide crisis support, call or text 988. Empowering Minds does not monitor crisis requests through this website.

LOCAL PEOPLE. SHARED PURPOSE.

The People Making THE Difference

Meet the people at the heart of Empowering Minds, coming together to learn, connect, and support their communities.

Use the arrows or swipe. Select a photo to enlarge it.